Ice Cream Cone Holder

The object in the image above is an ice cream cone holder. It's very practical, simple to work with, and very effiecent. The only problem is that it's too simple. Customers doesn't seem to grasp what it's for and it's usually ignored. A suggestion would be to change the color, keep the traditional Baskin Robbins pallet but change the color of the artifact to something more eye catching, like a bright medium valued pink. That way it draws the customers attention and makes them curious about the object. Obviously by changing the color of the ice cream cone holder the color of the font would have to change as well because then the pink of the font will blend in with its background. Changing the color of the font to white will help, it'll stand out and would not bornd in at all.